This week’s roundup, includes tips to increase your business volume with CRM matching, rank your website high in Local Search, and leverage UX Design for growing your business.

Learn how to improve your Content Marketing efforts, and get more subscribers for your Emails. We’ve covered all of this news and, much more, below!

From the UpCity Blog:

  • Anna Ray shares the valuable lessons you can learn from a ’90s website that became a content legend.
  • Brennen Bliss explores the different ways that design can impact your customers’ experience.
  • Noah Seiler  has tips on avoiding the two most common Google penalties.

Content Marketing:

  • Brennen Bliss highlights the benefits of Content Marketing case studies and offers guidance to create them.
  • Julia McCoy discusses how strategies such as creating clickable CTAs and using keywords based on target audience’s search intent, can improve your Content Marketing efforts.
  • Emily Sidley’s blog accentuates the merits of using social media, emails and visuals in your Content Marketing strategy.

Conversion Optimization:

  • Michael Yang offers SEO tips to drive more traffic and increase Conversions.
  • Sunlight Media offers guidance to design a website, from the standpoint of lead generation.
  • Learn how to create an effective Content Marketing strategy, from Sharon Hurley Hall’s blog.
  • Ali Liaquat’s blog provides guidance for optimizing your landing pages to increase Conversions.


  • Arina Smith highlights how CRM matching can increase your business volume.

Email Marketing:

  • Follow the valuable tips from Ted Vrountas to enhance your Email Marketing efforts.
  • Learn how to get more subscribers for your Emails, from Jessica Meher’s blog.
  • Justin Sweitzer highlights ways for improving subject lines, to enhance the performance of your Email Marketing campaigns.
  • Avery Phillips emphasizes the need to use content strategically, make subscribing easy and analyze your campaigns, for improving the performance of your Email Marketing campaigns.

Local SEO:

  • Follow the tips from Craig McBreen to rank your website high in Local Search.

Mobile Optimization:

  • JLB Works offers guidance to help marketers optimize their websites for Google’s Mobile first index.

Reputation Management:

  • Aum Janakiram highlights the need to create a social media crisis checklist and keep track of what people opine about your brand, for protecting your Online Reputation.

Search Engine Optimization:

  • Courtney Wachob highlights the significance of FAQ pages for your SEO strategy.
  • Daylan Dean’s blog presents quick and easy tips to enhance your SEO efforts.
  • Learn how dwell time and time on site can impact your SEO campaigns, from Ellie Batchiyska’s blog.
  • Jen Saunders emphasizes the need for writing informative content that can delight visitors and integrating On-page content with Off-page content, to improve your SEO strategy.

Social Optimization:

  • Learn how to attract, educate, convert and retain your ideal customers using Social Media, from Mark Fortune’s blog.
  • Liis Hainla draws special attention to Social Media Marketing statistics that can motivate marketers to make informed decisions.
  • Pam Berg discusses how the synergy of Social Media and SEO can improve your search rankings.
  • Stephen N.Mills offers amazing tips to run effective campaigns on Social Media.


  • Abdul Suleiman highlights the benefits of leveraging UX Design to grow your business.
  • Sean McGowan offers guidance to help marketers conduct UX on site research efficiently.

The post Top 25 Digital Marketing Articles – Week of 05/11/18 appeared first on UpCity.

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